Monday, January 9, 2012

Cost-free Sample Sales Letter: Example of How to Write a Persuasive Organization Marketing and advertising Letter

If you own a car wash, you could have the local car dealerships give away a certificate for a free wash with all car purchases. Donate to Local Charities ; Schools - Offer your products, services, or gift certificates for charity auctions and events. Leave Brochures, Fliers, and Business Cards Everywhere - Many local businesses will allow you to display your cards and brochures.

* Community centers

Make the prizes something people want, or even just a gift certificate or shopping spree for your business.

* Have customers submit funny business slogans.

* Hold a poetry contest with a theme related to your business.

* Have people submit their best solutions to problems related to your business. For example, if you own a garden center, people could submit their best gardening tips.

* Host a recipe contest if you have a food-related business.

Use Gift Certificates Creatively - Gift certificates are great for business because they cost you next to nothing, bring in cash, and often they are not redeemed. Get your customers to buy gift certificates by offering them a special bonus. Set Up Shop at the Farmer's Market - If you have a food-related product or anything of interest to the general public, the local farmer's market is a great place to not only generate sales, but to increase exposure to your business. Swap Coupons with a Complimentary Business - Offer to give away their coupons with each purchase while they give away your coupons with each purchase. Give Away Free Tips - Tips sheets or booklets can be a fantastic marketing tool. A beauty salon could offer "Ten Tips for Ageless Skin." Print your business card and logo on a magnet. If your business name fits on a plate, put it on there.

Your local community is a great place to build support and recognition for your business so don't miss out on this valuable opportunity.

20 Great Ways to Market Your Business Locally


Here is an example of a business-to-business sales letter mailed to auto dealers by a firm that markets gift cards that replace paper gift certificates. This card is worth the lifetime value of a loyal customer. In sales, service, parts, accessories and referrals. Boost your parts ; service department revenue? Multiply your accessories department revenue? Big time. It's a vital part of Sharpe AutoCards, a custom-branded loyalty and gift card program that generates revenue for your dealership. It stores information about the card's dollar value and each transaction.

Current customers. Even former customers. They all use the card to buy products and services at your auto dealership only.

You use the Sharpe AutoCards card to:

Boost your service department revenue and repeat business

Attract potential customers and increase traffic in your showroom

Increase referral business

Use your card today to receive free coffee and donuts for four.

Hand me your gift card, I'll swipe it, process your transaction, and hand over your free coffee and donuts.

Sharpe AutoCards

© 2005 Sharpe Copy Inc.

Sunday, January 8, 2012

  • Make sure you speak clearly and are smiling as you answer the phone; also identify yourself.

  • Before placing a caller on hold, ask their permission first and thank them.

  • If the phone rings back to you, you've kept them on hold too long.
  • Do not forget to return the call as you promised.

  • Do not permit the phone to ring into the office more than three times.


  • Never interrupt the person while he/she is talking to you.

  • Never engage in an argument with a caller.


  • Do not make it a habit of receiving personal calls at work.

  • Do not answer the phone if you are eating or chewing gum.


  • Return calls promptly that have been left on voice mail and ansafones.


  • If possible, provide a telephone for patients/customers/clients to use.

  • I recommend a remote, handless headset for the business staff.

    20 Business Telephone Etiquette Tips


    If you are thinking to start to start your own hotel business, it is better to plan your business priorities first. Every business needs a robust business plan before it gets started whether its matter of raising funds or to run the business. Nearly all banks need a business plan as an integral part of your loan applicationLocation of Hotel:A right location matters a lot for your hotel to get success. Strategy:Business strategy is the foundation of successful hotel business. Every guest in your hotel needs highest level of attention and service whether it’s a family or business traveler. If you will not get enough guests in your hotel your business will fail.

    Saturday, December 24, 2011

    Personal details and business information are more valuable than ever nowadays. Here are some to help you prevent fraud in your company:

    The keyloggers can pick up sensitive company information and transmit them back to criminals who will use them in their fraud schemes to scam customers.

    Please implement these fraud prevention tips into your business. America is an exciting, fast-growing company that provides private labels for pet products. Great products. Great training. Great marketing material. Great profit margins.

    Invest in a recession proof business!!!!






















    America Pet Products was founded in early 2009. The mission of the company is to provide veterinarians, pet hospitals, groomers, boarders, pet boutiques, breeders, pet hotels and other small businesses the ability to put their name and their information on pet products with minimum purchase requirements.

    Groomers, Pet Hotels and Pet Hospitals can now provide products with their name on them.

    Friday, December 23, 2011

    Personal details and business information are more valuable than ever nowadays. Here are some to help you prevent fraud in your company:

    Please implement these fraud prevention tips into your business. Take Control Of Your Business And Grow Your Profits! Taking Control of Your Business Using the right POS system can give you a new level of control over your operations, increasing efficiency, boosting profits, and helping you fine-tune your business model. In a sense, your POS system is a glorified cash register! The most basic POS system consisting of a computer, a cash drawer, receipt printer, and an input device such as a keyboard or scanner. A POS system saves money, provide productivity gains, and can cut down the amount of time you spend away from the primary focus of your business. Well here are some of the best ways a modern point of sale (POS) system can help your business. Reducing paperwork The time you spend on doing inventory, sales figures, and other repetitive but important paperworks can be lessen by using a POS system. Retail and Hospitality needs The POS market is divided into two segments with very different needs: restaurants, bars, and hotels and other retail operations and hospitality businesses. > Retail Of these two segments, retails are the ones who needs simpler POS. If you run a business that sells items in a variety of styles, a POS system that supports matrixes would best suit your needs. For table-service restaurants and fine dining, POS requirements are somewhat different. Return of Investment (ROI) Migrating from your old system to a computers POS system is not as simple as it looks.

    Wednesday, December 21, 2011

    Danger Management In Business

    Choosing a Name for Your Gardening and Landscaping Business

    My local phone directory is full of gardening businesses with names like TMP Garden Maintenance, Greenfingers Gardening Services, Len's Lawncare, Busy Bees Garden Services and Denhams Garden Care.

    Compare the names The Urban Spaceman, Jungle Tamers, Nice and Stripy and Garden Makeover. Relevant words to look up in a thesaurus will include garden, lawn, plants, maintenance, land, landscape and borders, plus whatever your specialism is.

    Now go through your list thinking of the images evoked by the words on your list. If not, delete the word. Arbour, potager, verdure and xeriscape are all gardening-related words, but will your target audience know them?

    Can you tweak some of the words on your list to find an original name? Can you combine words on your list to come up with a catchy name? Alliteration (where words begin with the same sound) and assonance (where words contain the same vowel sound) work well and often produce catchy, memorable names.

    Don't rush into choosing a name. Take your time.

    Choosing a Name for Your Gardening and Landscaping Business


    Risk mitigation is a very important factor to consider early in business strategic planning. In most cases, you can find possible ways to minimize risks by carefully studying the problem. Backup plans are very much a part of a good risk management plans, since it will also help you deal with other risks that may appear later on.

    Saturday, December 17, 2011

    CCTV Security Systems – The Greatest Way To Secure Your Company

    If you own a car wash, you could have the local car dealerships give away a certificate for a free wash with all car purchases. Donate to Local Charities ; Schools - Offer your products, services, or gift certificates for charity auctions and events. Leave Brochures, Fliers, and Business Cards Everywhere - Many local businesses will allow you to display your cards and brochures.

    * Community centers

    Make the prizes something people want, or even just a gift certificate or shopping spree for your business.

    * Have kids color pictures or submit stories related to your business.

    * Have customers submit funny business slogans.

    * Hold a poetry contest with a theme related to your business.

    * Have people submit their best solutions to problems related to your business. For example, if you own a garden center, people could submit their best gardening tips.

    * Host a recipe contest if you have a food-related business.

    Use Gift Certificates Creatively - Gift certificates are great for business because they cost you next to nothing, bring in cash, and often they are not redeemed. Join book clubs, writer's groups, or any groups of interest to you, even if they don't directly relate to your business. Offer advice or ideas, build a relationship and trust between you. Swap Coupons with a Complimentary Business - Offer to give away their coupons with each purchase while they give away your coupons with each purchase. Give Away Free Tips - Tips sheets or booklets can be a fantastic marketing tool. A beauty salon could offer "Ten Tips for Ageless Skin." Offer Something Wacky - One northern California restaurant started a "Bald Tuesday" promotion. The media loved the story and covered it in the local news. Print your business card and logo on a magnet. If your business name fits on a plate, put it on there.

    Your local community is a great place to build support and recognition for your business so don't miss out on this valuable opportunity.

    20 Great Ways to Market Your Business Locally


    Security is an issue for many businesses. Since not all business owners can afford a security guard, most of them opt to use security devices in their premises.

    Given all the security benefits that this system offers, it is also good for monitoring purposes, especially if your business is mainly engaged with manufacturing. IP CCTV systems use the companies IT network to provide powerful security solutions for your business.

    The practical way of securing your business is through .

    Thursday, December 15, 2011

    Accounts Receivable Factoring is the new Small Home business Bailout Strategy

    Aside from a written step-by-step operations manual, you might consider the "video operations manual."

    So take the guesswork out of running your company and create a written operations manual (supported by a video operations manual).

    Running Your Small Business Like a Well-Oiled Machine


    On the other hand, accounts receivable factoring, or invoice factoring, can provide many small businesses with their own bailout plan to survive through these tough times. Invoice factoring provides short-term working capital, and is an extremely fast way to turn accounts receivables into cash. The company does not expect to buy 100 percent of a company's receivables, and there are no minimum or maximum sales volume requirements.

    Invoice factoring allows businesses to obtain funds based on the funds they expect to have coming in, or their current accounts receivable.

    Invoice factoring is different from a traditional bank loan or the SBA-backed ARC loan in that bank loans involve two parties, while factoring involves three parties.

    Standard accounts receivable factoring has been around for more than 4,000 years. Factors begin the single invoice factoring process with due diligence that typically takes one to two business days. The debtor is then advised of the purchase by the factoring company and the client receives their funding.